Scale your e-commerce and personalise with Sitecore

Scale your e-commerce and personalise with Sitecore

As Sitecore Gold Partners for over a decade, we have been working with the Sitecore platform for a long time. During that time, we’ve seen Sitecore expand and grow into the comprehensive experience platform it is today.

One area of strength for Sitecore that differentiates it from other experience platforms is Sitecore Experience Commerce (XC). While other digital experience platforms have companion commerce engines that they can be connected to, Sitecore XC is a core part of the Sitecore Experience Platform (XP) ecosystem.

This means that instead of having to knit together a fractured set of systems to be able to deliver content & experience management, personalisation, analytics and e-commerce - you can instead use Sitecore XP & XC to deliver everything in a cohesive, scalable way.

What does it do?

Sitecore XC has all the key capabilities you’d expect from a modern e-commerce engine:

• Inventory management
• Catalogue management
• Order management
• Customer management
• Pricing
• Promotions
• Subscriptions
• Multi-language / multi-region

However, it also has some key additional features that illustrate how Sitecore Experience Commerce can accelerate e-commerce ambitions for organisations.

Experience Editor integration

The Experience Editor is an intuitive, drag-and-drop interface used to build experiences with Sitecore.

This means content editors don’t need to be ‘technical’ to craft new pages, and this functionality is extended to Sitecore XC - allowing content editors to intuitively edit and create new commerce-focused pages and journeys.

SXA storefront

SXA storefront is a set of over 40 commerce-focused components that can be used in conjunction with the Experience Editor to build full commerce journeys in a simple, drag-and-drop fashion.

This significantly reduces the time and effort required to get up and running with e-commerce, while still enabling you to apply customisations to ensure your identity and desired experience is captured.

Modern integration-friendly architecture

The origins of the product are Microsoft Commerce Server – but in 2013, Sitecore XC was launched as a complete rewrite of the previous product.

Sitecore XC 10 is container-friendly, a great option for scaling, and its microservices-based architecture and rich set of APIs mean it is ideally suited for integration with other systems such as ERP.

Built-in personalisation

Sitecore XP is well known for its advanced personalisation features – Sitecore XC offers the same capabilities, applied across the breadth of e-commerce functionality.

This means a storefront and commerce experience that can react to users in a far more dynamic way than a traditional e-commerce website, powered by the integrated analytics and experience database.

Experience Analytics and xDB

Experience Analytics and Experience Database can both be leveraged to power personalised commerce experiences – all within the platform.

How can I find out more?

Speak to us if you would like to learn more about Sitecore Experience Commerce or any other parts of the Sitecore Experience platform – whether you’re an existing customer, or evaluating future solutions, we can help.